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Slate Auto Targets Budget Buyers With $24,950 Stripped-Down EV Truck

Slate Auto Targets Budget Buyers With $24,950 Stripped-Down EV Truck

The vehicle strips away modern staples like integrated navigation, factory paint, and power windows. Instead of a traditional finish, owners select from $500 vinyl wraps, while the cabin relies on hand-crank mechanisms to keep costs low. Despite the minimalist interior, the truck retains essential performance metrics, offering a 205-mile range and compatibility with Tesla’s Supercharger network. Air conditioning remains the sole non-negotiable luxury included in the base model.

CEO Peter Faricy is bypassing the traditional dealership model entirely to facilitate direct sales, a move aimed at preserving margins while keeping the sticker price below that of the Ford Maverick. The market response suggests a clear appetite for this utilitarian approach, with the startup confirming 180,000 reservations ahead of production. By prioritizing core utility over digital bells and whistles, Slate is attempting to carve out a functional niche in an EV sector currently dominated by premium, high-cost technology.

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