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Trinny Woodall

Sarah-Jane Duncanson "Trinny" Woodallis a British beauty entrepreneur, businesswoman, and the founder and CEO of direct-to-consumer beauty brand, Trinny London, which launched in 2017 and currently employs over 220 people.

Woodall initially rose to fame as a fashion and makeover expert, television presenter and author.

She was part of a makeover duo with Susannah Constantine, with whom she teamed up to write a weekly fashion column for The Daily Telegraph. They were then commissioned by the BBC to host What Not to Wear in 2001, which was followed by several other television projects, books and clothing ranges.

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